

THIS IS HOW
I MADE IT
What started as a passion for bodybuilding in rural Ireland grew into a lifelong career spanning gym ownership, international competition, biomechanics and performance coaching.
Over 40 years later, that passion still drives everything we do at SLICED.
Read Kieran's story.

About Me
Some people discover fitness. Others are built by it.
Kieran’s journey started at 15, learning from experienced lifters on the gym floor long before social media and online coaching existed. What began as a passion quickly became a lifelong commitment to training, discipline, and self improvement.
By 22, he had turned that passion into a business, opening a fully equipped fitness facility with weight training, cardio, aerobics, martial arts, and an on site supplement store.
His interest in performance and movement led him to qualify in fitness coaching, Sports Therapy, Podiatry, and Biomechanics. He went on to build a specialist clinic focused on movement, injury prevention, and rehabilitation, earning referrals from healthcare professionals across the UK and speaking at national conferences.
Alongside his professional career, Kieran competed across multiple bodybuilding federations, progressing from a NABBA novice title to European and World Championship-level competition.
Today, at 55, he still trains daily and is preparing to return to the stage in Masters competition.
Sliced Fitness is the result of that journey - combining decades of experience, proven knowledge, and a commitment to helping people achieve lasting results.
"The Best Programme is the One Designed For YOU."